North Carolina’s tourism economy reached new heights in 2025, with visitor spending reaching a record $37.2 billion statewide and supporting 231,000 jobs despite Hurricane Helene’s disruption.
NCTIAMay8.pdf
A new Senate bill won’t change school calendars yet, but it could set the stage for a major rethink of summer break and its impact on students, families and the State’s economy.
NCTIAMay1.pdf
The first week of the General Assembly’s short session offered something that has been in short supply on Jones Street: a tangible sign of compromise, agreement between the two chambers, and progress on a major appropriations issue.
NCTIAApril24.pdf
The General Assembly is expected to settle unfinished business when the session begins next week.
NCTIAJApril17.pdf
NCTIA Board of Directors met in Salisbury to set policy and outline future initiatives that will enhance a thriving tourism economy.
NCTIAApril10.pdf
NCTIAMar27.pdf
Tourism leaders from across North Carolina gathered in Asheville for the Visit NC Conference, connecting, learning, and strengthening partnerships to drive a more vibrant statewide visitor economy.
NCTIAMar20.pdf
North Carolina tourism leaders will gather in Asheville next week to share ideas, strengthen partnerships, and continue building a stronger tourism economy.
NCTIAMar13.pdf
The outcome of the Phil Berger and Sam Page primary is largely a local test of the Berger-aligned economic policies including statewide tourism.
NCTIAMar6.pdf
After 32 years of shaping Greenville’s tourism landscape, Andrew Schmidt announces retirement.
NCTIAFeb27.pdf
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1307 W Morehead St, Suite 207Charlotte, NC 28208