Tourism is a powerful economic driver, even in places that people don’t immediately think of as tourist destinations. NCTIA advocates for all tourism businesses, destination marketing organizations and other associations with tourism interests. However, there is commonality in the many diverse segments that make-up the tourism industry in North Carolina. That’s why NCTIA created special interest groups (SIG) which allows collaboration on specific topics with a concentrated focus. Currently there are four SIGs managed by NCTIA.

Destination Marketing Association of NC

NC Visitor Attractions

Tourism Industry Partners

Tourism Education Foundation of NC