Destination Marketing Organizations

The Destination Marketing Organization of North Carolina (DMANC) falls under the umbrella of NCTIA. The group meets frequently to coordinate special projects and network among peers. Examples of these projects include the DMO compensation and benefits survey, collaborative marketing initiatives and legislative advocacy.

SOME KEY POINTS AFFECTING Destination Marketing Organizations ON THIS YEAR'S NCTIA LEGISLATIVE AGENDA ARE:

  • Occupancy Tax: Protect local occupancy tax guidelines that continue to promote and market local communities’ tourism industry and assists local hotels, restaurants, attractions and retailers build and maintain small businesses.

  • School Calendar Law: Protect North Carolina’s most precious tourism natural resource — summer. Small business owners, students, and families depend on summer months to provide and enjoy affordable vacation opportunities for families. Erosion of the current summer calendar will hurt the state’s tourism economy (which supports 218,000 North Carolina jobs), give fewer economic opportunities to students, and less time provided for what matters most — family. 

  • Expand Economic Opportunities for Tourism: Whether it’s protecting North Carolina airports by supporting lower fuel tax for airlines, continuing to make the state’s film incentive program more attractive, fully fund Visit NC, or lowering the tax rate for small businesses, the travel industry requests the General Assembly do all it can to expand tourism and continue tourism friendly public policies.

  • Create & Protect Quality Jobs in Tourism: Encourage more job creating partnerships and trainings with schools, community colleges, and universities that encourages entry level workers to enter upwardly mobile career tracks in the hospitality industry.